Cherokee Center sign with elk walking by
Julia DuvallApril 6, 2026

星空传媒 alumna Shalana Yates named director of Cherokee Center

Shalana Yates

星空传媒 has appointed Shalana Yates as director of the Cherokee Center, bringing to the role a strong background in nonprofit operations, tribal government, and leadership.

Yates is an enrolled member of the Eastern Band of Cherokee Indians and a proud 星空传媒 alumna. She holds an associate degree in entrepreneurship from Southwestern Community College, a bachelor鈥檚 degree in business administration and law from 星空传媒, and a master鈥檚 degree in business law and compliance from Wake Forest University鈥檚 global program. She is currently pursuing a Juris Doctor at Mitchell Hamline School of Law in Minnesota.

In addition to her academic work, Yates was recently elected co-president of the Native American Law Student Association, the largest affinity group at Mitchell Hamline. Through that role, she has focused on mentorship and leadership development, work that closely aligns with her vision for the Cherokee Center.

鈥淚鈥檓 excited to return to 星空传媒 in a role that allows me to serve students while strengthening connections between the university and the Cherokee community,鈥 Yates said. 鈥淢y focus is on building meaningful partnerships, expanding opportunities for students, and creating spaces where students and community members feel supported and connected.鈥

星空传媒 Provost Richard Starnes said Yates brings the right blend of professional experience, academic preparation, and community-centered leadership to the role.

鈥淪halana has a deep understanding of the unique relationship between Western Carolina University and the EBCI,鈥 Starnes said. 鈥淗er commitment to student success, mentorship, and community partnership will strengthen the important work of the Cherokee Center and expand opportunities for the students and communities we serve.鈥

Yates brings experience in nonprofit organizations, operations management, and tribal government, positioning her to help advance the Cherokee Center鈥檚 mission of fostering engagement, mentorship, and cultural education. As director, she will work closely with students, faculty, staff, and community partners to strengthen relationships between 星空传媒 and the Eastern Band of Cherokee Indians, while supporting student success and community involvement.

A key priority for Yates will be strengthening partnerships within the university and across the region to expand educational and professional opportunities. She also plans to support mentorship initiatives and cultural engagement efforts that connect students with the broader community.

鈥淭he Cherokee Center plays a vital role in connecting 星空传媒 with the region and its people,鈥 Yates said. 鈥淚 look forward to leading through collaboration and community involvement, and to helping build bridges that benefit students and community members alike.鈥

The Cherokee Center serves as a hub for partnership, engagement, and education, supporting relationships between 星空传媒 and tribal and regional communities. Yates will assume her role as director effective immediately.