Clark Wilhoite smiling for the camera holding a Ðǿմ«ý football helmet at the AEW Dynamite wrestling event
Tanner NormanOctober 29, 2026

Ready to Rumble

The Calm Before the Storm with Wrestling Producer and Alumnus Clark Willhoite

The calm before the storm. That’s the way Clark Willhoite ’21 describes the countdown to 8 p.m. It doesn’t matter where he’s been throughout the day: on a plane, in a hotel or one of the dozen cities he’s visited over the past month. When the clock hits 8 p.m., the world he works in shifts into high gear, and there’s no space left for hesitation.

Willhoite is an associate producer for All Elite Wrestling (AEW), a role that sits at the center of live television chaos. From cameras to lighting, managing talent, timing and direction, all of it must move together in real time, and it’s his job to make sure it does.

Wrestler lunging through the air towards his cowarding apponent

It’s fast, constant, and unpredictable by design. But for Willhoite, that pace feels familiar.

He’s thrived in it since beginning as a scholarship football player for the Catamounts, playing in the trenches as an offensive lineman. When a knee injury threatened to end his playing career, an unexpected opportunity arrived — one that allowed him to keep his scholarship at Ðǿմ«ý.

“(Former Ðǿմ«ý head football coach) Mark Speir said you’re going to stay on in a graduate assistant-type position, and we’re going to honor your scholarship. I was very, very grateful. I loved and appreciated that so much. Ever since then, my career has just skyrocketed,” Willhoite said.

That moment didn’t just allow Willhoite to stay at Ðǿմ«ý. It opened the door to opportunities he’d never realized  were available.

Retired Ðǿմ«ý communications professor Betty Farmer was there to help him through.

After his playing career ended, Willhoite was encouraged to finish his degree as quickly as possible to avoid holding a scholarship spot, leaving little room for a traditional off-campus internship. Farmer worked with him to find a solution and ultimately granted an exception that allowed him to stay in Cullowhee and work with Ðǿմ«ý Athletics inside the university’s ESPN+ production studio.

Inside the studio, there was no easing into the role. Willhoite stepped directly into live sports broadcasts, operating graphics and contributing across football, basketball, baseball and softball. The pace was constant, and the work was real.

“That internship is really what got my foot in the door,” he said.

After graduation, he moved to New York City to join CBS Sports as a researcher, contributing to the behind-the-scenes work that fuels national broadcasts. From building game packets to developing stats and storylines for announcers like Tony Romo and Jim Nantz, his role helped shape what millions of viewers saw on screen.

Clark Willhoite and a group of professionals in discussion backstage

Then, just as quickly as that opportunity arrived, it stalled.

COVID-19 brought live sports to a halt, and with it, his work. Uncertain when, or if, things would return to normal, Willhoite found himself at another turning point.

That’s when an unexpected message changed everything.

When a recruiter from WWE reached out with an opportunity, despite never having watched wrestling growing up, Willhoite took the chance. Within weeks, he was hired as a production assistant and thrown into one of the most demanding environments in live television. The role quickly expanded beyond its title, with Willhoite working across cameras, talent, lighting and production teams while navigating a relentless travel schedule where cities and shows changed by the day.

When WWE underwent organizational changes following its merger under TKO, Willhoite was among those impacted. But in an industry built on relationships, the connections he’d formed opened the next door.

With recommendations from colleagues, Willhoite joined All Elite Wrestling and was quickly elevated from his role as a production assistant to associate producer.

In the world he stepped into, no two days look the same. But every day is building toward the same moment — a live broadcast that cannot be paused or redone. When that moment arrives, Willhoite is at the center of it, coordinating everything from camera placement to segment timing and turning creative ideas into what audiences see in real time.

8 p.m. Wherever he is in the world, that’s when everything changes.

“It just turns on,” Willhoite said. “That’s when the machine starts rolling.”

From there, it’s controlled chaos. He’s producing and directing segments, coordinating with talent and crew, and helping bring creative ideas to life in real time. It’s fast, complex and constantly shifting — but at its core, the work comes down to one thing: storytelling.

“The most rewarding part is taking something that’s just an idea and turning it into something real,” he said. “Something people connect with.”

That process, taking vision and turning it into reality, is one he first experienced at Ðǿմ«ý.

And it’s why his advice to current students is simple.

“Never say no,” he said. “Take every opportunity you can. You never know who you’ll meet or what it might lead to. All you need is one yes.”


Wrestler standing on the cage lines with arms raised in celebration
Photo of the Dynamite wrestling stage glowing with various lights
Wrestler lunging through the air throwing a fist at his apponent

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